Archive for March, 2014

Chocolate War

Chocolate war?? masa coklat kok perang.. Tapi ini kenyataan, dalam bisnis selalu ada persaingan. Seperti PEPSI vs COCA COLA, Michellin vs Bridgestone dan masih banyak hal lainnya. Pada kuliah  Manajemen Pemasaran di  Master Program in Management, Graduate Program of Management and Business Bogor Agricultural University yang dibawakan oleh Prof Dr Ir Ujang Sumarwan, MSc , beliau […]

MARKETING CLASS OF E47

David Sutyanto Marketing Class of E47  2015 Graduate Student of Master Program in Management Graduate Program of Management and Business Bogor Agricultural University   Marketing Management Class PMB 541 Lecturer Prof Dr. IrUjangSumarwan, MSc Dr. Mukhamad Najib, MM www.ujangsumarwan.blog.mb.ipb.ac.id sumarwan@mb.ipb.ac.id   Lecture Notes based on book by UjangSumarwan, AgusDjunaidi, Aviliani, H.C RoykeSinggih, JusupAgusSayino, Rico R. […]

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